WIL AI-Driven Engagement Advisory Member

Sophia Waldron

Active Term: 02/2026 - 02/2027

Areas of Expertise

• Inspiring Emotional Intelligence
  
• Work-Life Balance
  
• Empowering Communications
  
• Driving Ideas, Intellectual Growth & Transformation

Senior Manager, Paid Social

Sensari

Sophia Waldron is a Senior Manager of Paid Social at Sensaria, where she leads performance marketing strategy across high-growth e-commerce brands. With experience managing large-scale paid social programs for companies including Sol de Janeiro, FIGS, Forever 21, Eileen Fisher, Hill House Home, Anine Bing, Hatch, and Birdy Grey, she specializes in translating data into scalable growth strategies across paid social performance channels.

Sophia began her career in agency environments supporting global consumer brands and has built a reputation for combining analytical rigor with creative testing frameworks that drive measurable revenue impact. She currently advises on paid media strategy, performance measurement, and digital growth within direct-to-consumer organizations.

She is passionate about helping students navigate modern marketing careers and is excited to contribute industry perspective to the UCCS Women in Leadership Advisory Board.

---